Who We Are

Gareth Brown

Gareth Brown

Director of Development

Gareth is the software developer behind the actual software, and his pace is relentless - every day he codes like he’s running out of time. Whilst he embraces his role as the driving force, he is so easily distracted by the 'new and shiny' that he spends most of his time building things that are not actually on the roadmap.

Patrick Hathaway

Patrick Hathaway

Director of Customer Success

Patrick prefers to take his time, and would rather things are 'done right' than simply 'done'. His in-built perfectionism is both a boon for QA and a massive annoyance to Gareth. Patrick writes the written bits in Sitebulb (but only because Gareth never learned how to spell) and seems to spend most of his time being abusive to customers in the release notes.

Kevin Letchford

Kevin Letchford


A front-end developer by trade, Kevin is responsible for making both the software and the website look pretty. He also sits on the front line of support, and mostly spends his days explaining to customers why their websites are truly, truly awful. Whilst this role is designed to be 'enabling customer success', it can more accurately be described as 'avoiding customer failure'.

Geoff Kennedy

Geoff Kennedy

Head of Marketing

Geoff looks after the marketing side of things here at Sitebulb (while helping out on the family farm in his spare time). As you’d expect in a small (but perfectly formed) team like ours, 'marketing' consists of a bit of everything. And obviously farming goes hand-in-hand with SEO crawlers, so that bit needs no further explanation.

Why We Built Sitebulb

Sitebulb is the second product we have developed for the SEO community, the first being a data collection tool called URL Profiler. We had been a 2 man team for 5 years, but in 2020 finally started building our own remote team, to really push Sitebulb forwards.

Where URL Profiler is a product we built to help us solve a problem we were experiencing at the time, we approached Sitebulb with less 'how do we solve a problem' and more 'how do we make a better solution?'.

Since launching Sitebulb in 2017 we have doubled down on the things that set us apart - the things that really aid understanding when doing a website audit. 

There are of course lots of wonderful crawlers available today, but we don’t think that any of them are perfect. In the main, they give you the data, but don’t help you spot the underlying patterns that reveal the issues or opportunities you actually want to find.

So we’ve built Sitebulb with this in mind, and we’ve built every Hint, graph and export to help tease out the understanding of what is actually going on with a website, and present it to you in a way that makes sense.

Literally everything we do is based around giving better data back to the user, and we’ll work tirelessly to keep doing this.

We’d love to hear what you think of it.


We’re a small team here at Sitebulb, but we try to do the right thing by supporting the people, initiatives and causes that matter to us. One of those causes the the global climate crisis which we’re currently facing.

Every month we invest in projects to offset the carbon footprint of the Sitebulb team, and the energy used by our users’ computers when running SEO audits. We also plant trees for every person that takes a free Sitebulb trial or subscribes to our newsletter.

You can see more about our drive for environmentally sustainable SEO on our climate positive SEO auditing page here


Data has always been at the heart of effective SEO. We know this from years in the trenches working with our clients and companies, and Sitebulb was borne out of a need to get this data in a more efficient way.

We aim to make our customers’ lives easier, saving them time on everyday tasks and helping them become more efficient marketers - specifically when carrying out technical SEO work.

"Our mission to help small agencies and consultants do amazing technical SEO work, at scale, using desktop software."

We have always embraced the amazing, supportive community that fits around the world of SEO, and this is our contribution to it – software to help you do your job better.

Core Values

These values reflect our nature, our attitudes and our ambitions.

  • Friendly & Supportive – we will always help if we can.
  • Respectful – we treat others how we want to be treated.
  • Pride in our work – we want to be proud of everything we produce.
  • Hard work and continuous self-improvement – we challenge ourselves to constantly learn and develop.


Sitebulb has won awards at every ceremony we have entered, and you can read more about our dominance at the 2018 Search Awards here.

Best Search Software Tool

Best Search Software Tool UK

Best Software Innovation


Sitebulb is a product developed by Sitebulb Limited, whose details are as below.

Registered Address:

Sitebulb Limited, Hill View, Bell Lane, Biddenden,
Kent TN27 8LD

Company Registration Number: 12125600

If you require these details in PDF letterheaded format, please download using this link.


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