Qatar will continue to develop travel and tourism industry: al-Baker
Qatar will continue to develop the travel and tourism industry and achieve integration across the sector to increase efficiency and contribute to the achievement of overall development as defined by Qatar National Vision 2030, Chief Executive Officer of Qatar Airways group and president of Qatar Tourism SE Akbar al-Baker stressed.
In a statement marking World Tourism Day, which falls on September 27 each year, HE al-Baker said: “The world celebrates World Tourism Day under the slogan ‘Tourism for Inclusive Growth’. This recognizes the benefits that the tourism industry brings to the business world, as it affects many parts of the country. The approval of His Highness Emir Sheikh Tamim bin Hamad al-Thani on the establishment of Qatar Tourism reaffirms the importance of the tourism industry for the future of the State of Qatar.
He said: “The tourism industry has recently faced major challenges, which have had a significant operational impact on the tourism and travel industry. However, despite the virtual halt of tourism and travel in recent times , Qatar Tourism and our stakeholders have worked to develop skills and services to revitalize the sector to welcome visitors again.
“As we prepare to host the 2022 FIFA World Cup Qatar, the tourism experience is a major part of the tournament’s success as we recognize Qatar’s promise to host the most impressive tournament in the history of world Cup.”
HE al-Baker said, “To this end, we have set ourselves the goal of achieving service excellence at all touchpoints of visitors, creating products and experiences.
“We have worked closely with our partners, integrating operations to develop Covid-19 recovery measures for the travel and tourism sector in accordance with international best practices. We have managed to introduce several initiatives, to publish new laws and regulations that have contributed to the recovery of the Starting with the launch of the Qatar Clean initiative, which has contributed to the elevation of the hospitality and hospitality sectors. Restoration.
“The hotel industry experienced 7% growth in occupancy rates in the first half of this year compared to the same period last year, despite an increase in the supply of room keys. the safety and quality of the service provided by the hotel industry.
“We recently published regulations for ‘vacation homes’, a new tourism product for individuals and families visiting Qatar. This program offers a new investment opportunity in Qatar.
HE al-Baker added: “We were able to overcome the difficult circumstances resulting from the border closures and the precautionary measures put in place to limit the spread of Covid-19. We found new ways to organize tourism events, exhibitions and festivals that put safety first. experiences for the public.The 17th edition of the Heya Arabian fashion exhibition was the first major event to take place after the pandemic, and followed strict health and safety precautionary measures to prevent the spread of Covid- 19.
“We also hosted the first virtual festival in Qatar, Chefs of Qatar Food Festival, and launched the fifth edition of the Shop Qatar festival to revitalize the retail sector in Qatar. In addition, we have launched our Service Excellence Program to ensure unparalleled customer service experiences in all countries. contact points for visitors. Supervised by a dedicated management team, this program will be applied to all tourist points of sale in the country. It started with the renovation of traditional dhows. We also signed an agreement with Mowasalat, whereby we launched an initiative to train over 6,000 Karwa drivers. “
“Meanwhile, we have started our digital transformation journey. Along with an updated Visit Qatar website, we have also launched our first mobile application, which will be a digital travel companion for visitors, allowing them to explore Qatar’s various offerings, ”he said.
In addition, “the outstanding performance of Qatar Airways and Hamad International Airport during the global pandemic has played a vital role in promoting the travel and tourism sector in Qatar,” noted HE al-Baker.
“By adopting global protocols for health and safety during the pandemic, Qatar Airways has won seven international awards and titles, with Hamad International Airport becoming the first airport in the Middle East and Asia to receive an airport safety rating Skytrax 5 stars Covid-19, in addition to having been named Best airport in the world at the famous Skytrax World Airport Awards 2021 ”, he added.